Social Wall for events is becoming a crucial part of the event industry lately. There are a lot of event organizers who prefer using social walls at their events in different ways. The social wall for the event offers various benefits like it enhances the experience of the event attendees, boosting attendees’ participation, etc.
A social wall for events is a screen that displays different types of content at the event. It can be integrated with social media platforms like Facebook, Instagram, Snapchat, Twitter, etc. Additionally, social walls are not just limited to that you can also integrate them with your website, photo booths, etc.
In this blog, we will be exploring more about the benefits of social walls for events.
10 Benefits Of Using Event Social Wall
Here are 10 benefits of using an event social wall:
1. Enhance Audience Interaction
There are several benefits of using an event social wall and better and enhanced audience engagement is one of them. Event attendees will be able to connect with other attendees, speakers, and event organizers by sharing their thoughts and views on the social wall.
Event social walls foster a sense of belonging and shared experience, which improves the overall event experience. With a social wall, interaction at the event becomes easy for event organizers.
2. Increases Engagement
Engagement is a necessary factor at the event and there are various ways in which social media will help you in engaging your audience at the event. The social wall at the event increases engagement in different ways. You can use them to ask questions, express thoughts with your event attendees, and integrate photo booths with your social media event wall for engagement. Social media walls can also be used to engage your virtual attendees also.
3. Data Collection
Data collection is crucial for all event organizers. With the help of the event social media wall event organizers will be able to generate more leads at the event and they can also collect all the event data.
Organizers use social walls to gather important information about attendees, such as their preferences, interests, and feedback. This information can be used to make future events better and provide guests with a better experience. With the help of social wall data, they can also know how event attendees are engaging with your event.
4. Increases Brand Presence
The strong presence of the brand is important for all event organizers. At the time some organizers hosted events just to connect with their audience and to build a strong brand image. With the help of social media walls, they can effectively do that.
Event sponsors also get a chance to promote their brands and interact with guests by using social walls. Sponsors can connect with guests, post their content, and display their logos to advertise their brands.
5. Real-Time Update
Real-time updates are important during the event and to get all the real-time updates at the event you can install the social wall at the event. Event organizers can provide all big or small updates on the event’s social wall. Social Wall for in-person Events is perfect to offer any updates about different venues at the event or to share information about different speakers at the event and not just at in-person events social wall can also be used for mapping. schedule modifications, crucial information, and announcements are commonly shared on social walls.
6. User-Generated Content
The best part about installing a social media wall at your event is that it offers user-generated content to event organizers. They don’t have to think too much about the content they should display at the event because event attendees and virtual participants can help them with content for the social wall.
Attendees can add their own content to social walls. Most popularly attendees share images, videos, and comments, which can then be shared with the entire audience. Seeing their efforts shown in real time gives participants a sense of ownership and pride in the event.
7. Increased Social Media Presence
Social media walls at the event also help in increasing the presence of the brand or business organization at the event. With the help of social walls, event organizers can display the content of their social media handles at the event. By encouraging event attendees to use event hashtags to share their experiences on social media, social walls can boost social presence. This promotes the event and generates discussion on social media platforms.
8. Live Streaming
Social media wall at the event offers various benefits and live streaming is just one of them. With the help of the event’s social media wall, event organizers can live stream their event. Live streaming will help in reaching a wider audience. If you are hosting an in-person event you can live stream it and with that, you will reach a larger audience and you can use the event social wall to display a virtual audience. Live streaming enables participants who are unable to attend in person to engage with the event online.
9. Cost Effective
A social media wall is cost-effective to install at the event. You can integrate a social media wall at your event without spending much which means you don’t need expensive technology or equipment. There are a lot of event platforms available in the industry that can help in installing social walls at the event.
10. Increase Attendee Satisfaction
Social media wall at event increases the satisfaction of the event. With a social wall, you can interact with your audience, interact with your audience, and connect with the attendees effectively which will increase attendees’ satisfaction.
The Bottom Line
At the end of this blog, you know the top 10 benefits of using social media walls at the event and how they can help with enhancing your attendee’s experience at the event. There are various social wall ideas for the event and social wall examples for events available in the industry that can be offering a better experience to your attendees.